Theybook vs Xola
Xola is a capable booking and marketing platform with good distribution, abandoned-cart recovery and a focus on conversion analytics. Theybook does the same core jobs for a flat monthly fee — with 0% commission and payouts straight to your own Stripe.
At a glance
Xola runs on monthly fee + per-booking fee. Theybook charges one flat monthly fee, so your most successful months don't become your most expensive.
Xola · on $300k
$10,000+
Skimmed from a year of bookings
Theybook · on $300k
$0
Commission — just one flat fee
Illustrative, based on a commission of roughly 6% on $300,000 of annual bookings. Your exact savings depend on your volume and the fee you pay today.
Why operators switch
Theybook charges one flat monthly fee. No commission, no per-ticket cut — ever.
Money lands in your own account on your own payout schedule. We never hold your funds.
A full design studio with 110+ controls — not a locked template with someone else's branding.
Checkout, automated emails, manifest, CRM, reviews, waivers and analytics in one place.
Line by line
| Theybook | Xola | |
|---|---|---|
| Pricing model | Flat monthly fee | Monthly fee + per-booking fee |
| Commission per booking | 0% — always | A cut of every order |
| Who holds your money | You — direct to your Stripe | Routed through the platform |
| Cost as you grow | Stays flat | Rises with every sale |
| Booking page design | Full studio + custom CSS + your domain | Limited templates |
| Customer data ownership | 100% yours, CSV export anytime | Limited / platform-held |
| Add-ons & tiered pricing | Included | Varies |
| Gift cards & promo codes | Included | Varies |
| Automated emails & waitlist | Built in | Varies / add-on |
| Setup | Self-serve in minutes | Often a sales call |
Where we differ
Theybook is a single flat monthly price with no per-booking fee stacked on top. Your cost is the same line item every month.
Full CRM export, your own domain, and a design studio — without a platform fee skimming each order.
No sales call required. Create your account, build your page and take your first booking the same day.
In fairness
Xola's marketing tools — remarketing, conversion tracking and distribution — are a real strength for operators who invest heavily in paid acquisition.
The honest answer: if a per-booking fee is quietly costing you thousands and you'd rather own your booking page, your data and your guest relationships, Theybook is the better economic and strategic fit for most operators.
Switching is easy
Add each tour, charter or activity with pricing, capacity and duration. Tiered pricing and add-ons take seconds to set up.
Create repeating schedules and one-off departures. We generate dated, seat-limited slots for the next 90 days automatically.
Pick a preset, drop in your logo and photos, tune colors and sections, and connect your own domain.
Link your Stripe account, paste the embed widget on your existing site, and take your first commission-free booking.
Questions, answered
Xola usually layers a per-booking fee on top of a subscription. Theybook charges only the flat monthly fee, so there's nothing extra deducted as your volume rises.
Yes — a fast mobile checkout, promo codes, gift cards, add-ons, and an auto-notifying waitlist all help you convert and recover more bookings.
Compare with other platforms
Set up your booking page in minutes. No card, no contract, no commission.